Abu Dhabi Media Company is building on the success of their English language newspaper. With help from DMA Media, Abu Dhabi TV has launched a daily TV news show based inside The National’s newsroom.

The ground-breaking programme covers all the day’s news and gives a preview of the following morning’s headlines. Presenter Crispin Thorold interviews the newspaper’s correspondents and a team of video journalists produce quick-turnaround packages.

The end result is a polished news magazine that combines quality journalism and stylish production.

The first edition hit the air on Sunday January 18, on time and on budget. The show was very well received DMA has been integral to the launch from inception to delivery.

We devised the original concept, delivered early pilots and helped ADTV find the right staff. Finally, we were on the ground to assist with the launch itself.