Published 28 Jan, 2009
DMA Media supported the BBC World Service with the highly successful launch of Persian Television earlier this month.
The channel broadcasts news, current affairs and features programmes to more than 100 million Farsi speakers in Iran, Afghanistan, Tajikistan and other parts of the world.
DMA’s Rob Beynon was the Editorial Launch Director and nursed the project over a two-year period from its inception to its launch. Patrick Hubbard worked alongside him assisting with editorial and technical aspects of the channel.
The DMA team advised on everything from the planning and design of broadcast systems and studios, to recruitment of staff and programme line-ups.
Its modern, stylish look and authoritative content was greeted with an overwhelmingly positive reaction from Iranian viewers.