Web services
DMA Media is increasingly an online company. We offer a full range of services to improve, enhance and bring added power to your online investments:
Web Video
Last year, web users downloaded more than 55 billion video clips. This year the figure will be nearer 80 billion. Video is now the heart of the web and if it’s carefully produced, it can enhance almost any site. Here’s why:
- Web video is very ’sticky’; it catches users’ interest and keeps them on your site for longer.
- Video is a powerful medium for delivering your message. A short video does the work of a thousand-word text article.
- Video is an excellent way to reach the broadest possible audience. Many users find a long text piece intimidating but will willingly watch a video on the same subject.
- Video offers you the opportunity to make an emotional connection with your staff or customers and deliver a personal message.
DMA can help you devise, create and publish affordable, high quaity web video. Our award-winning production team bring decades of high-level broadcast experience but we keep our costs low. You can see our recent work for Honda in action at Honda TV: http://video.honda.co.uk/hondatv/honda_cars.htm. or check out what we’ve done with New You. Contact Nat Low nlow@dma-media.com to find out more about DMA’s web video services.
Live streaming video has caught the attention of small and large businesses alike. Companies can get live coverage of their own events beamed direct to their customers or stakeholders, anywhere in the world. Using satellite technology and the Internet, good quality pictures can be provided at a fraction of the cost of traditional broadcast services.
DMA Media provides live streaming services and we know that it takes more than just showing up on time to deliver your message successfully. We have all the necessary skills to make it happen including editorial, logistical and technical expertise and an understanding of what our customers want and expect.
We recently covered the Blue Planet Run for Dow Chemical, covering the London start of the event in Trafalgar Square with a live video feed to the company’s European headquarters. If you would like a free quote for live video streaming, contact us.
We can also create and deliver IPTV services. IPTV stands for Internet Protocol Television and is the name given to ‘consumerised’ internet video services.
The programmes are delivered via a protected internet pathway to consumer broadband connections. Because IPTV services are not delivered via the open internet, picture quality is similar to DVD or terrestrial broadcast TV. In the UK, BT Vision is the largest consumer IPTV provider.
The programmes are normally delivered to a television rather than a computer and they are accessed via EPG (electronic programme guide) software on a bespoke set top box.
Consumers can watch films, sports, documentaries and specialist programmes on demand. Unlike satellite TV or digital terrestrial TV, IPTV providers are not limited to a certain number of ‘channels’. In addition to live streams, they can establish a very large library of content that customers can watch on demand. What can you do with it? Well, you can have your own TV channel for a fraction of the cost of traditional systems. We can help you design and implement a service either on an existing consumer platform or on your own private IPTV network. See what we’ve done with Workforce TV or contact us to find out more.
You’ve made a big investment in your online presence – we can make sure that investment isn’t wasted. We’ve worked with huge corporations like Royal Mail Group to improve and enhance their websites and we can do the same for you.
Are you attracting customers? Do they use your site the way you hoped? Are they returning for more? Is your website cost-efficient?
DMA Media can help answer these questions with site reviews, customer experience studies, web analytics and search engine optimisation techniques. Again, get in touch and we’ll tell you more.